{"product_id":"the-second-coming-strategic-success-story-paperback","title":"The Second Coming: Strategic Success Story! - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJaydev (Jay) Raja\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book illustrates the personal evolution of the author from childhood to young adulthood in India until his emigration to the US for higher education and the development of the author's professional career that shaped and enabled him to return as the point man to bring back the world-famous brand Coke to India! In many ways, it elaborates the following relevance of the title: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe author as the prodigal returning to his native land-his second coming\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBrand Coke coming back to India after a prolonged absence of sixteen years-its second coming\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eGrowth of the acquired brand Thums-up as a member of The Coca-Cola Company's brand portfolio in India-its second coming\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 152\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.41 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 27, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":50434594373880,"sku":"9798897631353","price":30.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5629\/7208\/files\/G8F42llmw9798897631353.webp?v=1788515299","url":"https:\/\/barneysbooksellers.com\/products\/the-second-coming-strategic-success-story-paperback","provider":"Barney's Book Sellers","version":"1.0","type":"link"}