Link Building Is Dead. Long Live Link Building! - Paperback

by Sage Lewis (Author)

The book quickly sets the groundwork of link building in digital marketing and then gives ideas and examples on how to create a productive link building campaign. This book is written to: * Help business owners and marketing managers think more creatively about their company public relations * Develop your marketing and corresponding link strategy * Give you the tactical tools and tips needed for campaign implementation. * Help you implement a link building strategy in a post-Penguin Google algorithm era.

Author Biography

Since 1999, Sage has taken a great deal of pride in cultivating and maintaining his expert status in the Web marketing industry. His online expertise has provided rich content to industry leading websites such as SearchEngineWatch.com as a Link Expert Columnist, ClickZ as a Search Marketing Expert Columnist, and Search Engine Guide as an SEO Video Columnist. Sage is also the President of SageRock Inc. - a leader in Web marketing for over 10 years offering search engine optimization, paid search, social media and analytics. The firm has been recognized four separate years as a leading Search Marketing provider both by Marketing Sherpa and NEOSA. Additionally, Sage has become known as as "The Web Marketing Video Guy" on YouTube where he has created 100's of videos that have amassed over 555,000 views.