Research Alert Yearbook 2019: What Americans Buy, Do and Believe - Paperback

by Anne C. Whitaker (Author)

Since 1982, Research Alert Newsletter has been the definitive biweekly source for research on consumer spending, behavior and attitudes. Research Alert Yearbook consolidates all the research reported in the newsletter for easy reference by marketers, demographers, speakers and others.The 2019 edition features significant consumer research published in 2019 on: Advertising & Marketing, Alcohol Beverages, Brands, Consumer Experience and Satisfaction, E-commerce, Education, Finance/Income, Food/Beverages, Generations, Government, Healthcare/Medical, Holidays/Seasonal, Home/Housing, Insurance, Media, Millennials, Mobile Devices, Netflix, Pay-TV, Pets, Religion, Retail/Promotion, Retail/Service Sector, Shopping & Spending, Social Media/Social Networking, Social Issues, and SportsTechnologyWorkforce-Employment